21 days, 21 insights, 21 ways to perform at your best.
Regulate stress, sharpen focus, and improve performance with proven tools, frameworks and coaching lessons from my work with pro athletes, founders and high performers. Completely free, just drop your email below and Day 1 lands in your inbox.
You're in. Day 1 is on its way.
Check your inbox (and spam, just in case). If it lands in Promotions, drag it to your main inbox so nothing slips.
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What's inside
21 days, 6 pillars, 21 proven performance teachings.
Each email covers a single idea you can apply the same day. Together, they cover the core skills and systems behind sustained high performance, pulled from the work I do with pro athletes, founders, and ambitious high achievers.
High-performance mindset
The foundation. How you think, what you believe is possible, the standards you hold yourself to, and the self-talk that either drives you forward or quietly holds you back.
Performance under pressure
The difference between choking and thriving when it matters most. Practical mental skills you can use before a pitch, a game, a hard conversation, or any moment where the stakes are real.
Stress, recovery & energy
How to train your nervous system to handle more, recover faster, and build the kind of energy that compounds week after week.
Performance breathing
Simple breathing tools that shift your state on demand. For focus, calm, energy and sleep.
Focus & attention
How to protect your best hours, train deep focus, and stop leaking energy to low-value work.
Habits & systems
How to build routines that survive real life. The simple operating systems that take willpower off the table.
Is this for you?
For ambitious people who want to perform better.
You don't need more performance hype. You need the proven mental and physiological skills and performance systems that help you show up at your best, and remain clear, calm and composed under pressure.
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Athletes and competitors who want to be calm, focused, and perform better under pressure.
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Founders and business owners carrying a lot, who want to think clearly and perform consistently without burning out.
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High achievers who know their ceiling isn't talent, it's the mental skills and consistency of execution.
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Anyone hungry to grow and improve, who wants proven and practical coaching insights, delivered free.
From me to you
Hey, I'm Jamie.
For over a decade I've worked with entrepreneurs, professional athletes, artists, and high performing people on the things that turn high potential into sustained performance: how they think, recover, focus, manage their energy and emotions, and perform under pressure.
This series is the distilled version. The 21 ideas I wish every ambitious person had in their head before they needed them. Real tools, from real coaching. Implement and enjoy!
Jamie has completely changed my life. I have amazing control of my state, I can manage stress and pressure, my mindset feels bulletproof, and my performance has improved so much.
Alex Hunt
Pro Tennis · 2× Parastanding World Champion
Since working with Jamie, my on-field performance has been the best and most consistent it's been in my career. He's the best at what he does and he's had a massive impact on my life and career.
Ricky Riccitelli
Professional Rugby · Blues, All Black XV, Montpellier
I'm the most resilient, calm, and controlled I've ever been. We've grown the business, won an Industry Gold Award, and made the Deloitte Fast 50 list during our coaching relationship. Everything Jamie has introduced has worked.
Josh Lee
Founder & Director · JLC Construction
After a challenging 2024 season, we brought Jamie in he fitted seamlessly into our environment and made a real impact. Jamie's influence has been long-lasting. We would highly recommend his services to any organisation operating in a high-performance environment.
Rob Penny
Head Coach · Crusaders Rugby · 2025 Super Rugby Champions
Last thing
Give me 21 days. I'll give you 21 insights that will change your life and performance.
Drop your email below and Day 1 lands straight in your inbox.
You're in. Day 1 is on its way.
Check your inbox (and spam, just in case). See you tomorrow with Day 2.